This post will cover how to prepare for posting a link you wish to share on your Managed Page. There are assumptions that will be made in this exercise. If none apply to you or are of no interest then please read on and ignore any points that you do not wish to add. It was intended for a specific client, however the overall aims should be of interest to a larger audience.
Pre Posting Assumptions.
- That you have a Bitly, or similar (link shortening service) account.
- That you have the Bitly (or similar) extension installed in your Browser.
- That you have an associated Twitter account relevant to your Facebook Page.
- That you have configured your Facebook Page to automatically post to your Twitter account.
- That the URL (page) you are sharing has at least one image that Facebook will use as a poster image.
All further references in this document to the link shortening service will be Bitly.
Create a new blank text file.
In your favourite text editor of choice create a new blank document. This will serve as a place to build the text for your post.
Get the URL of the page you wish to share.
In your Browser be on the page you wish to share.
Select the URL (Uniform Resource Locator) and copy to your clipboard e.g.
http://barrd.net/blog/news/introduction then paste into the text document.
Facebook Object Debugger for OG Data.
Ensure that Facebook is prepared for your post by checking that it has all the up to date and relevant (OG – Open Graph) data. Naviagte to https://developers.facebook.com/tools/debug/og/object
Paste the URL from your text document into the Input URL field. Click the Show existing scrape information button. Then click the Fetch new scrape information button. All being well Facebook is now prepared for your post.
Get the shortlink.
In your Browser be on the page you wish to share. Click on the Bitly (b) icon in the top right corner of your Browser window.
The following window will pop up.
Click the Copy Bitlink button, your shortened URL is now stored in your clipboard. Paste the link into your text document.
Consider your #hashtags.
Hash-tagging is an occult science, common sense is usually the best way forward and less is more when you consider we will be dual posting to Twitter which (currently as of writing) has a 140 character limit.
Assemble your post text.
In your text document assemble the text that you are going to post on Facebook. You may disregard the original (long) URL from the post you are linking to and consider;
Title text to be displayed - Shortlink URL #hashtag1 #hashtag2 etc…
Example Posting Text.
Introduction to Dave Barr - http://bit.ly/1TUbzGo #barrd #introduction
Cut & Paste your Posting Text into the Write something… field on your Facebook Managed Page, the result should look something similar to.
Deselect any images you do not wish to add to the post. If you are happy with the Preview, click Publish.